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GI(Geographical Indicator) Tags

Mission “Senehjori” for Assam Muga Silk

Why in the news?

Jyotiraditya M. Scindia launched Mission “Senehjori”, a cluster-based initiative aimed at transforming Assam’s Muga silk sector into a globally competitive luxury textile ecosystem.

Key Highlights

  • Mission launched in collaboration with:
    • Ministry of Development of the North-Eastern Region
    • Government of Assam
    • Central Silk Board
    • Ministry of Textiles.
  • Focus: Strengthening the entire Muga silk value chain.

About Muga Silk

  • Muga silk is: The world’s only naturally golden silk.
  • Produced mainly in: Assam
  • It is India’s first GI tagged silk.

Geographical Indication (GI)Tag

  • A tag given to products originating from a specific geographical region.
  • Indicates:
    • Unique quality
    • Reputation
    • Traditional characteristics.

Major Objectives of Mission Senehjori

  • Promote: Global branding of Assam Muga silk.
  • Improve:
    • Export potential
    • Traceability
    • Quality assurance.
  • Increase incomes of:
    • Rearers
    • Weavers
    • Artisans.

Cluster-Based Approach

  • Mission covers major Muga silk districts:Jorhat, Sivasagar, Lakhimpur, Dhemaji, Dibrugarh, Tinsukia, Majuli, and Sualkuchi.

[2018] India enacted The Geographical Indications of Goods (Registration and Protection) Act, 1999 in order to comply with the obligations to

[A] ILO

[B] IMF

[C] UNCTAD

[D] WTO


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