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Tax Reforms

PRARAMBH 2026 – Income Tax Awareness Campaign 

Why in the News

  • Government launched PRARAMBH 2026, a nationwide awareness campaign for the Income Tax Act, 2025 (effective from 1 April 2026).

About PRARAMBH 2026

  • Full form: Policy Reform and Responsible Action for Mission Viksit Bharat
  • Nature: Nationwide taxpayer awareness and outreach campaign
  • Mode:
    • Print, TV, radio, digital, social media
    • On-ground workshops and engagement

Key Objectives

  • Promote: Tax awareness and Ease of compliance
  • Shift behaviour: From confusion to trust-based compliance
  • Ensure: Smooth implementation of new tax law

Key Features

1. Taxpayer Outreach

  • Guidance material: FAQs, Brochures and Tutorial videos
  • Available in: 10 regional languages plus English and Hindi

2. Digital Initiatives

  • Launch of Income Tax Website 2.0
    • Improved usability
    • Simpler navigation
  • AI chatbot:
    • Kar Saathi
    • Helps with: Act, Rules, and Forms

3. Capacity Building

  • Nationwide: 300 plus workshops
  • Focus:
    • Training tax officials
    • Stakeholder engagement

4. Citizen-Centric Approach

  • Principle: Nagrik Devo Bhava
  • Focus on:
    • Empathy
    • Trust-based tax administration
    • Reduced human interface through technology

New Income Tax Act, 2025

  • Effective from: 1 April 2026
  • Key aims: Simplicity, Clarity, Reduced litigation, and Better compliance

Governance Philosophy

  • Based on: M.A.N.A.V. framework
    • Moral and ethical systems
    • Accountable governance
    • National sovereignty
    • Accessible and inclusive AI
    • Valid systems
[2020] In the context of India, which one of the following is the characteristic appropriate for bureaucracy? (a) An agency for widening the scope of parliamentary democracy (b) An agency for strengthening the structure of federalism (c) An agency for facilitating political stability and economic growth (d) An agency for the implementation of public policy

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